Katy tagged me as a thinking blogger – thanks Katy! – and immediately after this I realised it’s quite hard to come up with a list of five. Participation rules: 1. If you get tagged, write a post with links to 5 blogs that make you think 2. Link to this post so that people […]
5 blogs that get you (me) thinking
January 31st, 2008 · 1 Comment
Categories: blog · links
Tags: adliterate, blog, bob sutton, kitschbitch, links, neuromarketing, stanford gsb, tecznotes, tom fishburne
Blink and you miss it
October 24th, 2007 · Comments Off on Blink and you miss it
Another interesting post from Neuromarketing, this time about subliminal branding – how one’s positive feelings towards a brand increase after viewing the logo a number of times at a millisecond level. It’s interesting in terms of Free Rice, another site that’s been doing the rounds – there’s a really uncluttered interface, but once you’ve answered […]
Categories: advertising · marketing
Tags: advertising, marketing, neuromarketing
Cashing In
October 8th, 2007 · Comments Off on Cashing In
According to a recent Neuromarketing post, the worst way to respond to an allegation about your product is by referring to it in order to refute it; that repeating allegations only reinforces their existence in people’s minds – and in some cases, presumably, introduces the rumour as new information. By this reasoning, are the current […]
Categories: advertising · marketing
Tags: advertising, maestro, marketing, neuromarketing