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This crisis is as much about values, trust, and business integrity as it is about declining stock prices and limited credit. Be sure to remind your colleagues, your customers, and the world at large why what you do matters, why you started the company in the first place, and what kind of impact you're trying to have on the world.
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It is accuracy, not Pollyanna-ism, mole-hunting or messenger shooting, that is indispensable to the good journalism the public has the right to expect.
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Image stabilisation advert from Canon. Somewhat unheimlich.
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This mailing is printed on rough paper similar to a shark’s skin and tells the recipient where to cut the envelope open, revealing a bloody shark fin stump.
links for October 22nd
October 22nd, 2008 · Comments Off on links for October 22nd
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links for October 20th
October 20th, 2008 · Comments Off on links for October 20th
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Mr Lahde, who has made tens of millions of dollars from his highly successful bets against the financial and property sectors during the past two years, also called for the legalisation of cannabis and said he was now dropping out to spend time with his money… Mr Lahde did not immediately return calls.
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I don’t mind it having a different taste to standard Pepsi or Coke – there’s always a push for a new flavour to help differentiate – but I’d want a premium drink to be more complex than the standard drink, whereas Coke is an incredible rich mix of flavours, very carefully balanced, Pepsi Raw is one-note (apples), two-note at best (burnt sugar), and weirdly ends up tasting more artificial than the product it revises.
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links for October 15th
October 16th, 2008 · Comments Off on links for October 15th
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"Everyone says they are going to keep advertising in a downturn," says another executive, who has run major sales organizations in different media. "But not everyone actually does it. That's just the reality of having to report earnings and profits."
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At Marvel Entertainment (MVL), the industry's largest player, revenues for its print wares have been growing in double digits for the past three years and profit margins have been running at close to 40%. Plenty of magazine, book or newspaper publishers would put on a mask, cape or even giant bunny ears if that's what it took to generate those kinds of numbers – especially right now.
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As Schachter wrote, "[W]e see no business model based on advertising or consumer spending that will be immune to a downturn. Specifically for the advertising names, as corporate profit forecasts come down, we expect planned advertising spending will be delayed and/or cut."
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The individuals who have the biggest impact on the culture and company aren’t doing it for any other reason than they believe it is right thing to do, and if you want to grow in this particular company it’s a good idea to at least know who they are and where they sit.
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The resulting magazine involves profiles such as "the state of Germany invites us into their post-capitalist wilderness to talk about the depression, insolvency, the end of days and how they've put it all behind them to hunt in the morning, fish in the afternoon, rear cattle in the evening and criticise after dinner
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links for October 15th
October 15th, 2008 · Comments Off on links for October 15th
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The core mistake of the present Sugar approach is that it couples phenomenally powerful ideas about learning — that it should be shared, collaborative, peer to peer, and open — with the notion that these ideas must come presented in an entirely new graphical paradigm. We reject this coupling as untenable.
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links for October 13th
October 14th, 2008 · Comments Off on links for October 13th
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papers of all sizes have increasingly relied on middlemen — known as ad networks — to sell less desirable space, typically for around $1 for every thousand impressions. While some publishers rely on ad networks, others are devising strategies to avoid them. With networks, “unwittingly, I think, the publishers commoditize their own inventory”
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When targeted messages are present in everything you do – on your buildings, on your screen, on your phone – you’ll get the advertising you deserve. Literally. One of the remaining web business models – freemium – puts a price on how much you need to spend to remove advertising from a ‘media property’, which is no longer where you’d expect to find adverts, but anywhere you spend time and attention, such as computer apps and websites.
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links for October 13th
October 13th, 2008 · Comments Off on links for October 13th
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many marketing departments have access to so many facts and figures that “analysis paralysis” has set in. […] the profession needs to become less preoccupied with gathering information and more concerned with translating insight into action – especially now that deteriorating economic conditions have made companies question costs that do not have a clear payback.
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links for October 10th
October 10th, 2008 · Comments Off on links for October 10th
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“Iceland is bankrupt,” said Arsaell Valfells, a professor at the University of Iceland. “The Icelandic krona is history. The only sensible option is for the I.M.F. to come and rescue us.”
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It is uncomfortable to ask for an explanation of an acronym like CDO. What does it mean? What is its real value? Is it sustainable? These are tough questions because they expose the questioner to the smirk of the all-knowing creator of the product.
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No doubt the Valley, and technology at large, is in for the toughest times since at least the all-too-recent dot-com bust. But I’m not so sure it will be a bad thing in the long run—maybe quite the contrary.
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Whether these cards serve as an effective get-out-the-vote strategy remains to be seen. “When it comes to youth outreach,” said Michael Connery, author of “Youth to Power”, “peer to peer is the gold standard.” But Someecards’ co-founder, Brook Lundy, 37, said he was thinking of ways to ratchet it up: “The cards could start getting more physically threatening.”
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Analysts expect that worsening conditions will slow down spending for online display advertising in 2009. This week three Wall Street analysts cut their price targets for Yahoo, which makes the bulk of its money from selling graphical ads on its web properties.
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links for October 7th
October 7th, 2008 · Comments Off on links for October 7th
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Research reveals people make a subconscious judgment about a person, environment, or product within 90 seconds of initial viewing and that between 62% and 90% of that assessment is based on color alone
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So there you go. First, an idea; then, the physical product; finally, the code that makes it all work. This doesn’t serve much real purpose, I’ll admit, but it was a fun making project, and it’s hugely satisfying to see how easy it is to make things out of pictures and paper with code, starting with a simple idea.
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Hairy alphabet by Craig Ward. From 22 of the World's Most Creative Alphabets. Somewhat repellent.
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links for October 1st
October 1st, 2008 · Comments Off on links for October 1st
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Text and multimedia messaging might seem like somewhat dated mediums for communicating with users but it is a method with which customers are familiarand, crucially, where they feel in control of the conversation. The asynchronous nature of this delivery mechanism means users chose when they want to engage in a dialogue with advertisements and easily dismiss those which are not of interest to them.
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links for September 26th
September 26th, 2008 · Comments Off on links for September 26th
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I realized I needed to gather data that related to the structure of English language instead of working with literary themes as a method of measurement. Using the sentence as the basis for my information visualizations meant I would be able to measure and map quantifiable information that could be found easily throughout the English language.
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