Nivea advert Originally uploaded by Alexandra Mitchell One of my most hated adverts of the moment is this one, for Nivea moisturiser. It is unreadably bland – what is actually going on? How does it relate to the tagline, “Look ready to face the day”? There are some conclusions that we can draw about what’s […]
Entries from November 2008
Whose day?
November 29th, 2008 · 3 Comments
Categories: advertising · marketing
Tags: advert, advertising, marketing, nivea
links for November 24th
November 24th, 2008 · Comments Off on links for November 24th
The Screens Issue – If You Liked This, Sure to Love That – Winning the Netflix Prize – NYTimes.com Customers pay a flat monthly rate, generally $16.99 (although cheaper plans are available), to check out as many movies as they want. The problem with this business model is that new members often have a couple […]
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links for November 19th
November 20th, 2008 · Comments Off on links for November 19th
potlatch: Westfield attacks Tower Bridge Why have they replaced Tower Bridge with some leather boots, belts and bling chains? No, honestly, why? Perhaps even their advertising drones were struggling to capture the full gaudy scale of Westfield, recognising that there is no neat or simple way of conveying quite what the place is all about. […]
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links for November 19th
November 19th, 2008 · Comments Off on links for November 19th
Mmm, Chocolate Pie… Chart | FlowingData "Mary and Matt kick it up a notch with some design and 5.5 ounces of chocolate. It's a chocolate pie chart of 70% milk chocolate, 20% dark, and 10% white." Christmas is coming, all! (tags: chart stats statistics visualization chocolate flowingdata ) Big Contrarian → You’ve missed your chance. […]
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links for November 18th
November 18th, 2008 · Comments Off on links for November 18th
Bob Sutton: A Compilation of Euphemisms for Layoffs although the language is obfuscated, he is implying that the people he is letting go are the weaker ones, even though many of Tesla's problems clearly stem from errors made by senior management (including Musk) and from the the economic environment. (tags: bobsutton leadership layoffs management tesla […]
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Money talk
November 18th, 2008 · Comments Off on Money talk
From Big Contrarian (specifically this post): I know few people curtailing their spending habits. Quite the opposite. […] Anecdotes are of course useless, but the disconnect strikes me as something to think about. The anecdotes here are, I think, interesting data points – are people spending less and consciously not talking about that? How long […]
Categories: advertising · data
Tags: recession money advertising
links for November 9th
November 9th, 2008 · Comments Off on links for November 9th
McCain Camp Retools, Targets Obama | Newsweek Politics: Campaign 2008 | Newsweek.com Early that summer, the campaign made the unorthodox decision to announce its vice presidential pick via text messages sent directly to supporters. It wasn't just a trick to do something flashy with technology and attract media attention. The point was to collect voters' […]
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links for November 4th
November 4th, 2008 · Comments Off on links for November 4th
Zoilus: Fan Dance:<br>Fandoms & the 2008 Election Fandom feels like a highly inappropriate way to relate to political life: In my book I discuss the troubling tone of a lot of cultural-taste conversation, the way that it's used to sharpen social distinctions, but at least there the stakes are relatively low (at least in the […]
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links for November 2nd
November 3rd, 2008 · Comments Off on links for November 2nd
Lessons Learned: Lean startups vs lean companies Any activity that actively promotes us getting through each iteration (including the learning phase) faster, is value-creating. Everything else (including a lot of traditional "agile" or "lean" tactics) is waste. (tags: startup innovation lessonslearned data insight customer leadership )
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