A Better Course

“thou hast councilled a better course than thou hast allowed”

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5 blogs that get you (me) thinking

January 31st, 2008 · 1 Comment

Katy tagged me as a thinking blogger - thanks Katy! - and immediately after this I realised it’s quite hard to come up with a list of five.
Participation rules:
1. If you get tagged, write a post with links to 5 blogs that make you think
2. Link to this post so that people can easily find [...]

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Categories: blog · links
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Blink and you miss it

October 24th, 2007 · No Comments

Another interesting post from Neuromarketing, this time about subliminal branding - how one’s positive feelings towards a brand increase after viewing the logo a number of times at a millisecond level. It’s interesting in terms of Free Rice, another site that’s been doing the rounds - there’s a really uncluttered interface, but once you’ve answered [...]

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Categories: advertising · marketing
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Cashing In

October 8th, 2007 · No Comments

According to a recent Neuromarketing post, the worst way to respond to an allegation about your product is by referring to it in order to refute it; that repeating allegations only reinforces their existence in people’s minds - and in some cases, presumably, introduces the rumour as new information.
By this reasoning, are the current Maestro [...]

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Categories: advertising · marketing
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