apophenia asks: I have yet to hear a compelling argument for why social network sites (or networking ones) should be used in the classroom. Those tools are primarily about socializing, with media and information sharing there to prop up the socialization process (much status is gained from knowing about the cool new thing). I haven’t […]
Running Out Of Ink
January 16th, 2008 · Comments Off on Running Out Of Ink
Categories: network
Tags: danahboyd, education, facebook, socialnetworking, twitter
Stats To Watch Out For
November 29th, 2007 · Comments Off on Stats To Watch Out For
It would be interesting to see how many people went to the Overstock website from a Facebook Beacon news item, versus how many people went there from an article or blog post complaining about Facebook Beacon. Given the degree of closeness of most people on Facebook to most of the people on their friends list […]
Categories: marketing
Tags: advertising, facebook, marketing, privacy
Talking To Me
November 19th, 2007 · Comments Off on Talking To Me
Russell Davies writes about the personalised advertising promised by social networking that “the people who can be arsed to do a little bit of research […] plunge into a kind of direct marketing uncanny valley where the more desperately they try to personalise their message the more I’m reminded that they’re not really my friend”. […]
Categories: advertising · marketing
Tags: advertising, facebook, marketing, russell davies, social networking
Advertising Models
October 31st, 2007 · Comments Off on Advertising Models
There’s been a lot written recently about the advertising model of Facebook and other online social networks. A lot of this is concerned with the lack of success banner adverts have on these sites, and whether all of the billion dollar valuations are predicated on banner adverts starting to work or the development of a […]
Categories: advertising
Tags: advertising, facebook, fallon london, myspace, online, seth godin, tv