A Better Course

At some level, I was convinced that a paint-stripper loaded with dangerous, smelly ingredients and a page full of safety cautions was likely to be faster and more effective than some wimpy green alternative. What the manufacturer of the green product should have done was label their package with some test data showing that it was equally (or more) effective than the traditional product.

Our online identities aren’t who we are – they’re just one window into our personalities, and who we are in life may be very different from who we are online. But for those who aren’t able to record their own histories, an online identity is pretty bloody powerful.