A Better Course

“thou hast councilled a better course than thou hast allowed”

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Partnerships

January 7th, 2008 · No Comments

Only days after I posted about last.fm and the squeezebox, both my and my father’s sales pitches become a lot more compelling as last.fm announce their partnership with Logitech, makers of the Squeezebox –

we’re excited that one of the announcements at the [Consumer Electronics Show in Las Vegas] … is our shiny new partnership with Logitech. They’re our first ever official hardware partner, building Last.fm scrobbling directly into their rather lovely Squeezebox. This is just the start of our master plan to allow you to scrobble music wherever you’re listening to it.

Categories: branding · business development · product
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