A Better Course

"This poster campaign seeks to signal the changes on the way by apologising for various perceived sins, including complacency, predictability and the afore-mentioned negativity. None of the posters mention the newspaper by name, but simply carry its Eros logo." — I'd thought there was going to be a twist to these posters, but even then I found them quite startling, for want of a less dramatic word. They are even more so given they are, really, just saying sorry.