links for February 17th

Make Marketing History: Keep Your Copy Clear.

If you haven't got much time to say something, make it simply comprehensible and make it undebateable.

(tags: advertising copywriting outdoor makemarketinghistory copy )

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About I work in marketing, and am fascinated by the things that work and the things that don't; as I'm on the analytics side, it's up to me to decide what working should look like and how we should achieve it.

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